In March 2020, the renowned Puerto Rican artist Bad Bunny surprised the public by transforming himself into a drag queen for the music video of his song “Yo Perreo Sola”.
This song, included in her album “YHLQMDLG”, not only stood out for its contagious rhythm, but also for its powerful message of female empowerment and respect for women.
Video transformation and concept
In the music video, Bad Bunny appears in several scenes impersonating a woman, wearing flashy outfits such as a red latex miniskirt, high boots and wigs of different styles.
This transformation was not merely aesthetic; the artist sought to represent the independence and autonomy of women in the realm of reguetón, a genre traditionally dominated by men.
The song, interpreted from a female perspective, emphasizes the right of women to dance and enjoy themselves undisturbed.
Social message and commitment
The video also includes references to social movements, showing posters with phrases such as “Ni una menos” (Not one less), alluding to the fight against gender violence.
At the end of the clip, the message “If she doesn’t want to dance with you, respect, she perrea alone” is presented, underlining the importance of consent and respect in social interactions.
Bad Bunny stated: “When I put on the breast props, heels and makeup I literally became a woman, it was something super aesthetic. I was behind the whole creative process of the video and the director was in charge of fulfilling and respecting absolutely all the expectations I had”.
The Latino said that this situation broke paradigms among the public that follows him.
Reception and impact
Bad Bunny’s proposal was widely commented on and received praise for challenging gender stereotypes and promoting inclusion and respect for the LGBTQ+ community.
Her decision to appear in drag and address social issues in a musical genre where these issues are not usually featured, evidenced her commitment to diversity and equality.
Muchas personas han acusado a Bad Bunny de usar el denominado 'gay bait', es decir, adueñarse de cierta cultura gay para llamar la atención de más público
Artist’s statement
In subsequent interviews, Bad Bunny expressed his satisfaction with the result of the video and the transformation it implied.
He pointed out that, although he does not identify as gay, he considers it fundamental to support and make visible causes that promote respect and equality for all people, regardless of their sexual orientation or gender identity.
Bad Bunny’s approach in the Hispanic community
Buzzy
For the Hispanic community living in the United States, Bad Bunny’s proposal resonated deeply, as it addressed relevant issues such as female empowerment and the fight against gender violence, which are present in several Latino communities.
In addition, its representation in drag and support of the LGBTQ+ community helped foster conversations about diversity and inclusion within the country’s Latino culture.
In summary, Bad Bunny’s incursion into the world of drag for the video of “Yo Perreo Sola” not only evidenced his artistic versatility, but also his commitment to social causes, consolidating him as an influential reference in urban music and in the promotion of messages of equality and respect in society.
Find out more at ‘QueOnnda.com’.
