Latin music superstar Gloria Estefan is back in a big way with “Raíces,” her first Spanish-language single in nearly two decades. Released in March 2025, the song quickly became one of the most listened to Latin music songs in the U.S., demonstrating the relevance of an artist who has been able to evolve without losing her essence.
According to Billboard, the song has reached #4 on Latin Pop Airplay, #6 on Tropical Airplay and #9 on Hot Tropical Songs, charts that combine radio airplay, digital sales and plays on streaming platforms. This new hit marks an important return to his cultural and musical origins.
Tribute to her history
“Raíces” is more than a song: it is an emotional journey through Gloria Estefan’s life.
From her childhood marked by Cuban exile to her consolidation as one of the most influential Latin artists in the history of international music.
Esta canción está muy cerca de mi corazón
Gloria Estefan
“It reflects the sacrifices of my family and the love that has always connected me to my culture,” Gloria Estefan stated in an interview.
The production of the single was in charge of her husband and creative partner, Emilio Estefan, who has accompanied her career since the days of Miami Sound Machine.
The new album, also titled Raíces, will be the first album entirely in Spanish since Unwrapped (2003) and will be released at the end of May 2025.
Success with Latino audiences
Buzzy
The public response has been immediate, especially within the U.S. Hispanic community.
Here Gloria Estefan has had a solid fan base for decades.
Platforms such as Spotify and Apple Music reported a significant increase in plays in cities such as Miami, Los Angeles, New York, Chicago and Houston.
In parallel, the official video of the song already has more than 8 million views on YouTube, reinforcing its multigenerational impact.
The music video mixes images of his family, historical archives and visual references to Cuban, Dominican and Puerto Rican culture, celebrating the mosaic of Latin identities.
With over 100 million albums sold and multiple Grammy Awards, Gloria Estefan proves that her legacy is as strong as ever.
Raíces not only reconnects Gloria with her Spanish-speaking audience, but also opens a new chapter in her artistic career.
Moreover, its message of cultural pride and resilience resonates powerfully at a time when Latino identity is gaining strength in the United States.
For more information, visit QuéOnnda.com.
