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Thursday, Mar 19, 2026
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The hidden messages of the “Benito Bowl”: What you didn’t see with the naked eye

Not a single word chosen at random, not a single color by mistake: the map of cultural resistance that Bad Bunny drew on the Super Bowl stage

Bad Bunny (left) and Lady Gaga perform during Apple Music's Super Bowl LX halftime show at Levi's Stadium in Santa Clara, Calif. EFE/Chris Torres

Bad Bunny’s halftime show at Super Bowl LX wasn’t just a set list of hits; it was a visual narrative loaded with symbolism.

Here we reveal the details that Benito hid in the 13 minutes that paralyzed the world, the hidden messages of show of Bad Bunny.

1. The White Suit: “Purity and Santeria”

PHOTO: Screenshot of X

Many expected an extravagant outfit or a dress, but Benito chose an immaculate white suit.

In Caribbean culture and in religions such as Santeria, white symbolizes protection, purification and a new beginning.

After weeks of political attacks and criticism from conservative sectors, wearing white was her visual shield: a declaration of peace, but also of invulnerability in the face of hatred.

2. The Grammy and the “fake” Liam Ramos


One of the most talked about moments was when Benito handed a real Grammy to a child on stage.

Although the theory that it was Liam Conejo Ramos – the little boy detained by ICE in Minnesota – went viral on social networks, the reality is different.

It was a powerful artistic performance starring child actor Lincoln Fox.

 

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A post shared by Lincoln Fox (@the_lincfox)


The gesture, although symbolic, maintained the central message: “The success and dreams of our community cannot be caged,” functioning as a silent protest against current immigration policies.

3. The choreography of the “Vejigantes”

Among the dancers, figures with colorful masks evoking the folklore of Puerto Rico stood out.

They were Vejigantes, characters representing the struggle between good and evil.

By bringing them to the center of Levi’s Stadium, Benito moved the heart of Loíza and Ponce to the most mediatic stage in the U.S., reaffirming that Puerto Rican identity is not diluted, it is presumed.

4. “Together We Are America”: The Typography of Resistance


At the end of the show, when he raised the ball with the phrase “Together We Are America,” the font used was not the official NFL font.

It was a font reminiscent of the signs from the civil rights protests of the 1960s.

It was a subtle nod to remember that the struggle for Latino equality is the historical continuation of the struggle for civil rights in this country.

5. The coordinates on the screen: Return home


During the transition to the collaboration with Lady Gaga, coordinates briefly appeared on the giant screens.

The most detailed fans discovered that they were pointing directly to Vega Baja Beach, his hometown.

A reminder that, despite being on top of the world and under the Super Bowl spotlight, Benito never forgets his island roots.

Filed under: Hidden messages from show of Bad Bunny

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