In recent years, Mexican music has gained a prominent place in the international charts, and one name that has not ceased to be heard is Peso Pluma. This singer and composer has redefined the Mexican pop genre with a fresh style that mixes urban sounds, corridos tumbados and an attitude that connects with the new generations.
His impact is not only felt in Mexico, but also in the United States, where the Hispanic community has embraced his music as a banner of identity.
The meteoric rise of Featherweight
Originally from Guadalajara, Peso Pluma began his career with songs that tell real and relatable stories. His unique style, which combines traditional melodies with modern lyrics, has allowed him to stand out in a competitive music scene.
On platforms such as Spotify and YouTube, his songs have accumulated millions of plays, and songs like “El Belicón” and “AMG” have become anthems that transcend borders. In 2023, he made it into Spotify’s global Top 10, becoming the first Mexican artist to reach this milestone.
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Why does Peso Pluma resonate with the U.S. Hispanic community?
The key to his success lies in his ability to connect with the experiences of the Latino community. His lyrics address themes such as hard work, family and self-improvement, core values for many Hispanics living in the United States. In addition, his visual style and easy-going attitude make him a cultural icon for youth.
On social networks like TikTok and Instagram, Peso Pluma has generated millions of interactions thanks to his authenticity and charisma. His songs have inspired viral challenges and have been used in thousands of videos, consolidating him as one of today’s most influential artists.
Its impact on the music industry
The success of Peso Pluma has also boosted the recognition of other regional Mexican artists in the United States.
Su presencia en festivales importantes como Coachella y su colaboración con artistas internacionales demuestran que la música mexicana está más viva que nunca y lista para conquistar otros horizontes
QuéOnnda
With international award nominations and a growing fan base, Peso Pluma is leading a new wave of Mexican artists who are changing the narrative of what Spanish-language pop means.
Find out more at ‘QuéOnnda.com’.
