Promoting a small business has never been easier than in the digital age. Online platforms allow Hispanic entrepreneurs to reach more customers, optimize their time and increase their revenue.
If you have a business and are looking to stand out, these are the 5 best online platforms to promote small businesses that will help you do it.
1. Google My Business
Google My Business is a free tool that allows your business to be visible in Google searches and Google Maps.
This is one of the ideal platforms for small businesses such as restaurants, stores and local services.
According to HubSpot, 46% of Google searches have local intent, making this platform indispensable.
2. Facebook
Facebook is not only for socializing, it is also one of the most effective platforms for promoting small businesses.
Its Facebook Business tool allows you to create targeted ads, interact with customers and publish content that attracts new followers.
According to Statista, 68% of U.S. Hispanics use Facebook regularly.
Online platforms allow Hispanic entrepreneurs to reach more customers
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3. Instagram
For businesses that rely on eye-catching images, such as clothing boutiques, bakeries or creative services, Instagram is a key platform.
With features like Reels and story ads, you can showcase your products in innovative ways and capture the attention of potential customers.
Sprout Social reports that Instagram users interact more with brands on this platform than on other platforms.
4. Shopify
If you sell products, Shopify is an ideal solution for creating a professional and easy-to-manage online store.
It offers tools to process payments, manage inventories and analyze sales data.
According to Oberlo, 20% of small businesses in the U.S. choose Shopify to sell online.
5. Canva
Visuals are key in the digital world, and Canva allows you to create eye-catching graphics, logos and posts without being a professional designer.
With easy-to-use templates, it’s perfect for creating visual content that stands out in social media and emails.
The key to success in the digital world is to have a presence on multiple platforms.
These tools will not only help you reach more customers, but also help you manage your business efficiently.
According to Forbes, small businesses that adopt digital tools or platforms see 40% growth on average.
For more information, visit QueOnnda.com.
