For the first time in its history, Brazil’s national soccer team will wear a red jersey as an alternate uniform for the 2026 World Cup. The Jordan brand, known for its association with basketball and urban fashion, will be in charge of designing this innovative uniform, marking an unprecedented partnership with the Brazilian Football Confederation (CBF).
This change represents a significant break with tradition, as blue has historically been the color of choice for Brazil’s second kit. The choice of red seeks to connect the Brazilian soccer essence with the influence of the basketball world and the urban style that characterizes the brand created by Michael Jordan.
Design and availability
Although official images of Brazil’s uniform have yet to be revealed, the jersey is expected to feature a vibrant, modern red hue.
With details that reflect the Brazilian identity and the Jordan brand aesthetics.
This change represents a significant break with tradition
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The Jordan logo will replace the traditional Nike “Swoosh” on the chest, highlighting the collaboration between the two entities.
The new jersey will be available for sale from March 2026, a few months before the start of the World Cup to be held in the United States, Mexico and Canada.
Reactions and expectations
Buzzy
Brazil’s decision to adopt a red jersey has generated mixed reactions among soccer fans and pundits.
Some see this change as a necessary evolution reflecting the modernization and globalization of the sport.
Others consider it a departure from the traditional identity of the ‘Canarinha’.
However, this is not the first time Jordan and Brazil have collaborated on uniform design.
In 2016, a special black jersey with red sleeves was launched, although on that occasion it was not used in official competitions.
This change in Brazil’s uniform represents not only an aesthetic novelty, but also a strategy to connect with new audiences.
In addition to reflecting the evolution of soccer in the global context.
The collaboration with Jordan Brand symbolizes the fusion between tradition and modernity, anticipating a World Cup full of surprises both on and off the field.
For more information, visit QueOnnda.com.
