The corrido tumbados genre has revolutionized the Latin music scene in recent years. Artists such as Natanael Cano, Peso Pluma and Junior H have achieved the unthinkable: fusing the essence of the traditional corrido with trap and hip-hop influences. This genre has been a resounding success on digital platforms, accumulating millions of plays and climbing to the top of the charts on Spotify and YouTube.
“We are making history” said Natanael Cano in an interview with Billboard, reaffirming that this genre is not just a passing fad, but a genuine expression of Latino youth in the United States and Mexico.
Connecting with youth
The appeal of corridos tumbados lies in their authenticity and their ability to reflect the reality of the Latino community in the US.
The lyrics speak of aspirations, struggles and a lifestyle that resonates with a generation that has grown up between two cultures.
In addition, the fresh sound and trap influence make them irresistible to young audiences.
This genre has been a resounding success on digital platforms
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The rise of this genre has also been driven by TikTok,
Many of these songs go viral thanks to the challenges and trends created by users.
“The impact of social media on music has never been stronger than it is today,” Rolling Stone asserts in an analysis of the evolution of the genre.
Evolving genre?
Buzzy
While some critics have dismissed the corrido tumbados genre as a fad, the numbers tell a different story.
According to RIAA data, plays and sales of this genre continue to rise, with emerging artists joining the trend.
In addition, traditional figures of regional Mexican music, such as Banda MS and Los Tigres del Norte, have shown interest in collaborating with exponents of this style.
This indicates a possible consolidation in the industry.
“There is always room for evolution in music,” comments a Variety report.
They emphasized that corridos tumbados have achieved what few other genres have: transcend borders and generations.
Promising future
The rise of corridos tumbados seems to be far from disappearing.
With a steady growth in plays, a deep connection with Latin youth and the backing of big names in the industry, this genre has everything to continue evolving and making its mark in music.
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