British artist Harry Styles is set to return to music with a release that promises to get people talking.
This Friday he will present his new studio album, Kiss All The Time. Disc, Occasionally and will celebrate with a very special concert in Manchester that will have an unusual twist: no cell phones will be allowed to film and the show will be premiered on Netflix two days later.
Harry Styles and his exclusive concert on Netflix
The show will take place at the Co-Op Livethe UK’s largest indoor arena, with a capacity of 23,500 people. The platform announced the special entitled Harry Styles: A Night in Manchesterwhich will allow fans to enjoy the concert in its entirety starting March 8 at 19:00 GMT.
In parallel to the announcement, the ticketing system Ticketmaster sent a message to attendees warning that recording devices will not be allowed inside the venue. Tickets were randomly assigned among millions of fans who registered in a raffle, further increasing the anticipation.
“The use of cameras, smart glasses and smart watches or similar recording devices will not be permitted on the premises,” the company reported.
To ensure the measure, each spectator will be required to place their cell phone in a special bag before entering. They will be able to keep the device with them and use basic communication functions, but the camera will be disabled during the show.
Alternatively, attendees will receive a disposable camera to capture memories of the event and develop them afterwards. The proposal seeks to foster a more immersive experience, inviting the audience to enjoy the concert without the constant mediation of a screen.
This is not the first time a similar policy has been implemented. Artists such as Madonna, Bob Dylan y Alicia Keys have also restricted the use of phones in their presentations, with the aim of promoting a more direct connection between the artist and the audience.
A long awaited return
At 32 years old, Styles returns to the Co-Op Live stage just a week after opening the BRIT Awards with a performance of “Aperture,” the first single from the new album. That performance marked his live return after more than three years of musical hiatus.
The release of the album and the subsequent premiere of the special on Netflix consolidate a strategy that combines exclusivity, innovation and global reach. With this proposal, Harry Styles not only presents new music, but redefines the way his fans live the concert experience in the digital age.
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