A few years ago, few imagined that corridos tumbados would become a musical genre with global impact. However, Peso Pluma has defied all expectations. With an unmistakable style, raw lyrics and a rebellious attitude, the young singer has taken this sound to the top of the international charts.
“I never thought we would get this far, but people connect with the real thing,” Peso Pluma said in an interview with Rolling Stone.
The secret of success
Peso Pluma has not only capitalized on the popularity of regional Mexican music, but has reinvented it.
The fusion of traditional guitars with trap and hip-hop influences has attracted a new generation of listeners.
Her single Ella Baila Sola broke records on Spotify, placing in the global top and marking a milestone for corridos tumbados.
Peso Pluma has defied all expectations
QueOnnda.com
But success is not just musical. Peso Pluma has built a strong personal brand, with a distinctive image and charisma that makes him connect with millions.
His presence in social networks and collaborations with artists from other genres, such as Bad Bunny and Natanael Cano, have consolidated his position in the industry.
Global expansion
Buzzy
The influence of corrido tumbados has transcended Mexican and U.S. borders.
In cities such as Los Angeles, Miami and New York, the demand for this genre has grown exponentially.
Music festivals, such as Coachella, have included corrido artists in their lineups, evidencing the globalization of the genre.
In addition, platforms such as TikTok have been key to Peso Pluma’s growth.
The virality of their songs has allowed their music to reach audiences that otherwise would not have explored this sound.
“Corridos tumbados are the voice of a generation,” notes a Billboard analysis.
Nobody stops it
What began as an underground subgenre is now a global movement.
With Peso Pluma at the forefront, corridos tumbados have ceased to be a regional phenomenon and have become a genre that has conquered stages all over the world.
The future of this music is bright, and all indications are that it will continue to grow unabated.
For more information, visit QueOnnda.com.
