Sunday, Jun 1, 2025

The secret formula behind Primer Impacto: Why Latinos are still ‘hooked’?

It is one of the most iconic programs on Hispanic television and has made history

Israel Castillo By Israel Castillo
Michelle Galván and Pamela Silva.PHOTO: Mezcalent

Since its debut on February 14, 1994, Primer Impacto has established itself as one of the most influential programs on U.S. Hispanic television.

Created by María López, this Univision newscast has managed to maintain its relevance throughout the decades, adapting to the needs and preferences of the Latino community.
But what is the formula behind its success? Here we tell you the secrets of this iconic show.

Evolution and adaptability

Primer Impacto, Pamela Silva, Michelle Galván, presenters, QuéOnnda
PHOTO: Michelle Galván and Pamela Silva, current anchors of Primer Impacto.

Over the years, Primer Impacto has demonstrated a remarkable capacity for adaptation.

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In 2024, the program celebrated its 30th anniversary with a series of specials highlighting its trajectory and evolution.

The main presenters, Pamela Silva and Michelle Galván, along with other members of the team, participated in this celebration, highlighting the program’s ability to remain relevant in an ever-changing media landscape.

In interviews with People en Español, both presenters have emphasized that the secret to their success lies in “giving a voice to the voiceless” and proudly representing the Latino community.

This authentic and close approach strengthens the bond with viewers, who find in them a voice that represents them.

Female expressors who left their mark

María Celeste, Myrka Dellanos, Bárbara Bermudo, presenters, QuéOnnda
María Celeste, Myrka Dellanos and Bárbara Bermudo / PHOTOS: Mezcalent

Since its debut in 1994, Primer Impacto has had the participation of outstanding journalists who have left an indelible mark on Hispanic television.

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The first presenters were María Celeste Arrarás and Myrka Dellanos, who, with their professionalism and charisma, set the program’s distinctive tone.

María Celeste Arrarás was at the helm of the newscast from 1994 to 2002, becoming one of the most beloved and respected figures in Hispanic television.

Later, Myrka Dellanos joined her as co-host, forming an iconic duo that stood out for their professionalism and warmth in front of the cameras.

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Another emblematic figure is Bárbara Bermudo, who joined the team in 2002 and remained at the helm of the newscast until 2017.

During his tenure at Primer Impacto, Bermudo stood out for his commitment to the Latino community and his ability to address issues of interest with empathy and journalistic rigor.

The passage of Fernando del Rincón

Fernando del Rincón and Bárbara Bermudo / PHOTO: Mezcalent

Another prominent name in the history of Primer Impacto is Fernando del Rincón, who was also part of the program’s team of presenters in the 2000s.

With his dynamic and energetic style, Del Rincón brought a fresh and in-depth journalistic perspective to breaking news and issues of social impact.

After leaving Univision, he continued his career in media outlets such as CNN en Español, where he established himself as one of the most influential journalists in Spanish-language television.

Dynamic and visually appealing production

Primer Impacto, Pamela Silva, Michelle Galván, presenters, QuéOnnda
PHOTO: Mezcalent

Another fundamental aspect that sets Primer Impacto apart is its visual and dynamic approach.

In a world full of distractions, the program uses striking images, modern graphics and a brisk pace to capture attention immediately.

From the way they present the headlines to the video editing and visual effects, everything is designed to keep the viewer immersed in the story.

This visual approach not only makes the content attractive, but also easy to follow and understand.

Impact on the Latino community

Bárbara Bermudo and Pamela Silva, in a broadcast of the program from New York / PHOTO: Mezcalent

Primer Impacto has played a crucial role in representing and empowering the Latino community in the United States.

Over the years, he has excelled in reflecting the concerns, achievements and challenges of Latinos in the United States.

Her commitment to the community goes beyond reporting: she also seeks to inspire, empower and give voice to those facing adversity.

By addressing relevant issues and giving voice to stories that might otherwise go unnoticed, the program has strengthened the identity and cohesion of Hispanics in the country.

Its commitment to the community is reflected in its coverage of cultural events, achievements and challenges faced by Latinos, consolidating itself as an ally and informative reference.

Impactful’ stories that connect with audiences

Michelle Galván, Primer Impacto, television
PHOTO: Mezcalent

One of Primer Impacto’s fundamental keys is its ability to tell stories that resonate deeply in the daily lives of Latinos.

From reporting on immigration issues to entertainment news and heartwarming social cases, the program offers a perfect combination of informative and emotional content that keeps viewers glued to the screen.

The program also features breaking news and exclusives that capture attention from the first minute.

His ability to address sensitive topics with a respectful but direct approach makes him a benchmark in Hispanic television.

Hispanic community as a priority

show, celebrities, entertainment
PHOTO: Mezcalent

In 2025, Primer Impacto continues its mission to inform and entertain, adapting to new trends and digital platforms.

The program has expanded its presence in social media and online platforms, allowing viewers to access content from anywhere and at any time.

This strategy has allowed the program to reach younger and more technologically connected audiences, ensuring its relevance in the media future.

Why are Latinos still hooked?

Primer Impacto has managed to remain a mainstay in U.S. Hispanic television thanks to its ability to adapt, its genuine connection with the Latino community and its commitment to news excellence.

As it moves into the future, the program continues to evolve to remain a reliable and relevant source for its viewers.

Primer Impacto’s success lies in its ability to evolve without losing its essence.

With relevant stories, charismatic hosts and an authentic connection to the community, this show continues to be a benchmark in Hispanic television.

From local stories to international news affecting Hispanics, the program has proven to be an important ally for a community seeking to be informed and represented

QueOnnda.com

What is your favorite Primer Impacto story? Leave us your comments and share this article to let others know the secret formula of its success!

Find out more at QueOnnda.com.

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