Saul “Canelo” Alvarez is not only one of the most successful boxers of all time, but also one of the highest paid athletes in the world. His trajectory has taken him from humble beginnings in Guadalajara, Jalisco, to amassing a fortune that takes the breath away from his fans.
But how much money does this Mexican champion really have? Join us as we break down his income and how he has built his wealth.
Million-dollar contracts with DAZN and other companies
Canelo’s big financial leap came in 2018 when he signed a historic contract with streaming platform DAZN for $365 million for 11 fights.
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This deal made him one of the highest paid athletes on the planet.
However, his relationship with DAZN ended earlier than expected, but not without securing him significant revenue.
According to Forbes, in 2021 alone, Canelo generated more than $90 million, combining revenue from fights and sponsorships.
Companies such as Hennessy and Under Armour are among the brands that have relied on her image for their advertising campaigns.
Your business outside the ring
Canelo doesn’t just make money with his fists. His entrepreneurial mind has led him to diversify his investments.
He owns a chain of gas stations called “Canelo Energy” in Mexico, as well as investments in real estate and other sports-related businesses.
Su enfoque inteligente para los negocios le ha permitido aumentar su fortuna considerablemente
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Canelo’s total estimated net worth
Financial and sports experts estimate Canelo Alvarez’s net worth to be in excess of $200 million.
With each fight, his earnings continue to grow. For example, in his expected fight against Caleb Plant in 2021, he reportedly earned close to $40 million for the fight alone, not counting additional bonuses.
What’s next for El Canelo?
At only 34 years old, Canelo still has a lot to offer both in and out of the ring.
As he continues to establish himself as a boxing legend, he is also building a financial legacy that could ensure his family’s stability for generations to come.
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