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Prince Royce’s ‘I Want It That Way’ takes the U.S. by storm.

Song connects generations and cultures

PHOTO: Mezcalent

Prince Royce’s impact on Latin music is once again demonstrated in 2025. His bachata version of the Backstreet Boys’ classic “I Want It That Way” continues to climb the charts and now reaches No. 1 on Billboard’s Latin Airplay chart, an achievement that reinforces his dominant presence on U.S. Hispanic radio. The song climbed from No. 2 to No. 1 on the Dec. 6 chart, making it his 19th career Latin Airplay No. 1.

The song also remains strong at tropical radio, where it is now in its fifth consecutive week at the top of Tropical Airplay. This performance highlights the support of the Latin audience in the U.S. and the role of Hispanic radio in promoting this type of musical fusion, which combines pop nostalgia with the characteristic sound of modern bachata.

Celebrates its double No. 1 on radio

Prince Royce
PHOTO: Mezcalent

Dona y cambia vidas

Tu donativo brinda terapias, esperanza y un futuro sin límites a niños con discapacidad. Haz la diferencia hoy.

Prince Royce expressed his gratitude as he celebrated the double No. 1.

According to him, this achievement is special because it reflects how music can unite cultures and generations.

For him, this version represents a bridge between the American pop of the 90’s and the present of tropical Latin music.

His connection with the audience – especially those living between two cultures in the United States – has been key to the success of the theme.

The data supports its growth. According to Luminate, the track registered 10 million radio audience impressions for the week ending November 27.

An increase of 23% over the previous week.

This momentum displaced Karol G and Feid’s “Verano rosa”, which fell to No. 9 after a 35% drop.

Extends its dominance in the Latin charts

PHOTO: Mezcalent

“I Want It That Way” is not only topping radio charts:

It also reaches a new peak on Hot Latin Songs, climbing to 23rd place thanks to its combination of radio airplay, digital plays and sales, confirming its expansion beyond the tropical format.

This hit follows on the heels of his previous single, “How Deep Is Your Love”, also reinterpreted in bachata and which was the first No. 1 single from his album Eterno on Latin Airplay.

Both songs consolidate Prince Royce as the second most No. 1 tropical artist in the 30 years of the chart -only behind Romeo Santos, who has 22.

For U.S. Hispanics, this musical phenomenon reflects how Latin artists continue to lead the way on national radio and how bachata continues to evolve without losing its essence.

For more information, visit QuéOnnda.com.

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