Adamari López is, without a doubt, one of the most beloved Hispanic television hosts and an influential figure on social media. She currently co-hosts the talk show Desiguales, which Univision airs Monday through Friday at 3 p.m. ET.
But in addition to her on-screen charisma, she has proven to be a determined entrepreneur, turning her passion into a successful project beyond television and now she made a commercial.
AxA: Adamari Lopez’s venture
Some time ago, Lopez launched her own line of accessories under the AxA brand, which includes bracelets, necklaces, earrings and anklets.
The collection was immediately well received; in just nine days, the initial stock was completely sold out, reflecting the enormous support of its followers.
One of the most outstanding pieces was a chain with two intertwined hearts, valued at about $89, which became a real bestseller.
In addition, other pieces such as the “silver Akua” anklet and the triple band bracelet also flew out of their virtual showcases.
The name “AxA” has a very personal meaning: it comes from the initials of his name and that of his daughter Alaïa, reflecting the importance of family in this venture.
Exciting announcement for AxA fans
This Wednesday, Adamari captivated her followers with a very special announcement on social media: a new accessories collection is on its way. She expressed her enthusiasm:
“The rumors are true. New AxA accessories are coming soon. I’m so excited. Very soon you will meet the new AxA product, a collection made with all my heart and soul, I know you are going to love it!”.
This statement anticipates pieces full of meaning, style and emotionality, in line with everything that has characterized AxA since its inception.
Adamari López stands out not only as an influential figure on television, but also as an entrepreneur committed to her audience.
Her AxA brand, inspired by her love for her daughter and her personal story, has been a great success and now she is preparing to launch a new collection that promises to thrill her followers once again.
