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Shakira releases Dai Dai, the 2026 World Cup anthem with a charitable purpose

¡La reina de las Copas del Mundo está de vuelta!

PHOTO: Sony Music

Colombian singer Shakira and Nigerian Burna Boy premiered on Thursday ‘Dai Dai’, the official theme song of the World Cup in Mexico, the United States and Canada, which seeks to remind children “that dreams can be achieved”.

“Dai Dai is here! 2026 FIFA World Cup starts now!” wrote Shakira in posting the song, whose video clip she previewed earlier this month.

Shakira releases Dai Dai

The Colombian shared the poster of the official song of the World Cup, in which she appears with Burna Boy with the World Cup ball.

“I will donate 100% of the proceeds from ‘Dai Dai’ to the FIFA Education Fund,” Shakira added.

The goal of this song is to raise $100 million by the end of the World Cup to provide access to quality education and sports for children around the world.

 

“The World Cup is one of the few things that the whole world experiences together (…) Football and music speak the same language. They unite people regardless of their background and being part of this moment through music means a lot to me,” said Burna Boy.

The Colombian is expected to perform this song at the World Cup final on July 19 in New York, which for the first time will feature a half-time show, in which Madonna and the South Korean group BTS will also participate.

Although FIFA has not yet confirmed the details, the addition of a halftime show, typical of American sport, will make the final halftime show last longer than the regulation 15 minutes.

Expectations for the video clip

In the promotional video for ‘Dai Dai’, released earlier this month, Shakira appears wearing a yellow T-shirt and blue shorts, like Brazil’s uniform, and carrying several balls along with a group of dancers as she sings snippets of the single.

The singer enters the grass of Maracana carrying a ‘Trionda’ ball, official of the upcoming World Cup, which she places on the ground as if she were going to make a move and begins the choreography of ‘Dai Dai’ with her dancers, dressed in the colors of teams such as Colombia, Argentina or the United States.

“Oe, oe, oe, oe,” begins the song, with a lively Caribbean rhythm and English lyrics that refer to belonging to a World Cup of all.

The scenography is completed with four footballs from the World Cups of Germany 2006, South Africa 2010 and Brazil 2014, plus the ‘Trionda’ of 2026.

Shakira’s ‘Waka Waka’ (This is Africa) was the anthem of the 2010 World Cup in South Africa and four years later the Colombian repeated in Brazil 2014 with ‘La La La’, while her hit ‘Hips Don’t Lie’ was a sensation in 2006 in Germany.

Filed under: Shakira premieres Dai Dai

With information from EFE

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